No matter who you are, wherever you are in your life, competing on the edge will always guide you towards success. Whether you are CEO of a large multinational, owner of a small enterprise or even a student at any educational level, competing on the edge can open new horizons of success for you. The book “Competing on the edge” is more focused on the success stories of large firms of Wall Street than on small firms or individuals which has actually confused most of us about the applications of this strategy at smaller level. Small firms can benefit from this strategy and can succeed in any market place with designed, planned and effective collaboration and smart blending of their limited resources. In the same way this full of life strategy can also be applied in individual lives. For example a fresh marketing graduate should not restrict his/her career to the marketing field alone, he/she should recognize his strengths in other areas as well by self evaluation process and recognize that he/she can do wonders in completely different fields as well.
I would even go further to say that Competing on the Edge is not the name of any specific strategy. In fact, it is the success path of any successful individual, a secret of any profitable small enterprise and finally a winning STRATEGY of a multibillion enterprise.
I would even go further to say that Competing on the Edge is not the name of any specific strategy. In fact, it is the success path of any successful individual, a secret of any profitable small enterprise and finally a winning STRATEGY of a multibillion enterprise.
4 comments:
well abdullah,the concepts are ofcourse has discussed clearly in this book but examples of small firms has not mentioned.So,i dont think that its a complete book on strategy.
I agree with your second point of not restricting career.This is not only for marketing garduates but for finance and operations as well.
Competing on the Edge describe the Firms which have been successful and the firms which have been trap in their own strategies.
This book gives us a clear indication to avoid the mistakes done by the companies which were collapse or lost their market share because of imbalance .
I think Abdullah is quite right. yar small firms are not so wellknown, so it would be a bit difficult for us to know about them and secondly it does not make any difference if the firm is large or small, we should concerned with their stratigies and what we are learning from their examples.
well i have a question here..we r talking about strategies..strategies govern by top multinationals in first world country but we are a third world country..there micro , macro environments are completely different than our country...so how come we can apply these strategies??
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